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Skin-loving Minerals, Vegan & Cruelty-free
Long-wear & Smudge-free
Silky-smooth & Comfortable Application
Buy 1, get the 2nd 20% off | Any 4 for 3
Why You Need an Eyeshadow Primer in Your Makeup Routine

Boosts Pigmentation and Staying Power
If you're looking to make your eyeshadow pop, an eyeshadow primer is essential. The right eyeshadow primer helps lock in color and boosts pigmentation. Because it smooths out your eyelid, the primer allows colors to glide on effortlessly. So whether you're using matte or glitter shadows, the primer ensures they stay vibrant throughout the day.
Makes Application Easier and More Precise
But applying glitter eyeshadow without a primer can be tricky. It often leads to fallout and uneven application. However, with a good primer, you'll notice how much easier it is to control where the glitter lands. And because the surface is prepped, your brushes pick up just the right amount of product. This way, you avoid overloading your lids and achieve flawless results every time.
Prevents Creasing and Smudging
Creasing and smudging are common issues when wearing eyeshadow, especially glitter ones. So, using a quality eyeshadow primer becomes crucial. It creates a barrier between your skin and makeup, preventing oils from breaking down the product. Because of this, your glitter eyeshadow stays intact even during long hours. And if you're attending a special event, you can trust that your look will remain fresh and beautiful.
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FAQ
Zena Makeup is dedicated to using clean, skin-loving mineral ingredients that are safe for all skin types, including sensitive skin. Our products are also vegan, cruelty-free, and formulated without harmful chemicals, ensuring you get natural, effective beauty solutions that enhance your natural radiance.
Orders valued over $20 qualify for free shipping, ensuring a cost-effective and convenient shopping experience. Once your order is placed, it will be processed within 1 business day, ensuring prompt dispatch. You can expect your package to be delivered within 7 days, providing a reliable and efficient delivery timeline. We are committed to ensuring your items arrive swiftly and in perfect condition.
We offer a 30-day return policy for unopened and unused items. If you are not satisfied with your purchase, please initiate a return within this period for a full refund or exchange.
Currently, we do not offer gift wrapping services, but we provide beautiful packaging that makes our products perfect for gifting.
Yes! First-time customers can enjoy exclusive discounts on their initial purchase. Sign up for our newsletter to receive updates on promotions and special offers.
Absolutely! We prioritize your privacy and security with SSL encryption to protect your personal information during transactions.
We are dedicated to providing excellent after-sales service to ensure your satisfaction. Our customer support team is available to assist with inquiries about your purchase, help with product usage, and guide you through the return process if needed.


The best foundation is skin.
We insist on using clean, skin-loving mineral ingredients, tested for sensitive skin to ensure safety, helping your natural radiance to shine through.

Reveal your natural glow.
Inspired by nature’s pure beauty, we created Zena which aims to provide safe and healthy beauty choices that reveal your natural glow.

We're together.
5% Zena's annual sales will support the Women's Entrepreneurship Fund. Let us grow together.